StructureM Blog

We help overwhelmed business managers grow their companies profitably. They feel confident that they are following a proven path to success.

Posts about

Measurement

How to Get More Leads with Conversion Rate Optimization

If you feel you’re successful with driving traffic to your website, but just can’t seem to attract...

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How to Accurately Track Your Leads

Too often we see clients that either don't have lead tracking in place or don't accurately track...

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Pay to Play: Which Paid Digital Ads Gain You Leads?

A lot of contractors have a love-hate relationship with the idea of paid lead generation—and it’s...

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Google Analytics: Taking Your Website Data for a Test Drive

Is your website generating leads that go on to become your best clients?These days, a significant...

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Google Analytics: How to Set-Up One of the Most Valuable Tools in Your Digital Toolbox

Is your website working for you? If you can’t answer with an enthusiastic “yes!” we need to talk....

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How to Define Success in your Business

If you’re like me you’ve probably read more books and posts about how to build a successful...

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Sticky Note Wisdom To Keep You Going

Over the past few years I’ve collected some of my favorite inspirational business and marketing...

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7 Ways to Measure Brand Vision Success

The reality is that if it can’t be measured, there’s little hope of definitively knowing if you’re...

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I’m in the Quality Business

Someone recently told me that they are in the Quality Business rather than the SEO Business. I love...

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Brand Vision vs. Business Goals

Most business owners know that it’s important to have a vision for their business. The new year has...

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