StructureM Blog

We help overwhelmed business managers grow their companies profitably. They feel confident that they are following a proven path to success.

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The Four Best Call Tracking Programs to Use with Your Marketing

If you’re finding it hard to determine which marketing channels and campaigns drive the most calls,...

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How to Get More Leads with Conversion Rate Optimization

If you feel you’re successful with driving traffic to your website, but just can’t seem to attract...

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How to Accurately Track Your Leads

Too often we see clients that either don't have lead tracking in place or don't accurately track...

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Pay to Play: Which Paid Digital Ads Gain You Leads?

A lot of contractors have a love-hate relationship with the idea of paid lead generation—and it’s...

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Google Analytics: Taking Your Website Data for a Test Drive

Is your website generating leads that go on to become your best clients?These days, a significant...

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Google Analytics: How to Set-Up One of the Most Valuable Tools in Your Digital Toolbox

Is your website working for you? If you can’t answer with an enthusiastic “yes!” we need to talk....

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How to Define Success in your Business

If you’re like me you’ve probably read more books and posts about how to build a successful...

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Sticky Note Wisdom To Keep You Going

Over the past few years I’ve collected some of my favorite inspirational business and marketing...

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7 Ways to Measure Brand Vision Success

The reality is that if it can’t be measured, there’s little hope of definitively knowing if you’re...

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I’m in the Quality Business

Someone recently told me that they are in the Quality Business rather than the SEO Business. I love...

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