StructureM Blog
We help overwhelmed business managers grow their companies profitably. They feel confident that they are following a proven path to success.
The Top 7 Most Crucial Digital Marketing Strategies to Improve Your Franchise Success
Digital marketing is an essential tool to help franchises expand their customer base. As a result, you need to create an effective digital marketing strategy. Here we offer the top seven most crucial digital marketing strategies for franchisees. 1. Local SEO Because you depend on local customers, you need local
What is a Google Business Profile and Why do I Need It?
In this post, we’ll review everything you need to know about Google Business Profile and how to leverage it as the most powerful tool in your local business toolkit.
How to Optimize Q&As on your Google Business Profile
As a small business owner, local search is an essential part of your digital marketing plan. To optimize your local presence, you need to optimize your Google Business Profile (GBP) page (formerly known as Google My Business). While you hopefully are already using this FREE digital marketing tool, once you
Why Google Posts Are Important For Your Business
If you’ve caught on that Google Business Profile (formerly Google My Business) is one of the most powerful FREE local business SEO tools around, you’re already miles ahead of the competition. However, those companies ranking above you are probably using one little secret to maintain their reign: Google posts. While
Google Ads vs. Google Local Service Ads: We Say, Why Not Both?
Both Google Ads and Google Local Service Ads (LSA) offer effective, affordable advertising, but which one is best? Here we compare both.
Troubleshooting Underperforming PPC Campaigns
Here we share the three most common issues likely impacting your PPC campaigns, with tips to resolve them.