StructureM Blog
We help overwhelmed business managers grow their companies profitably. They feel confident that they are following a proven path to success.
Why Nextdoor is the Ultimate Social Channel to Promote Your Local Business
Nextdoor is a social media platform focused on creating a sense of community among neighbors. Instead of chatting and sharing info among friends and family, users find local information about exciting events, shopping and dining experiences, and services available in their own backyard. As a result, it is a powerful
How Do I Drive Traffic to My Website?
If you put time and effort into building your website only to find no one even knows it exists, you need to find a way to create more traffic. Your website’s job is to improve brand awareness, generate leads, increase customer engagement, and ultimately generate revenue. However, it’s easy to
How to Create SEO-Friendly Content
One of the most frustrating challenges for companies is trying to create engaging content for readers that is also optimized for SEO. If you’ve ever read a blog with a sentence something like this: “It is important to remember that your dentist in Miami plays a key role in your
Why Isn’t My Website Ranking on Google?
When you invest money in a flashy website only to find it doesn’t show up in Google rankings, it can be impossible to figure out where you went wrong. No matter how much money and effort you put into your website, if your site design and structure miss out on
6 Compelling Reasons Video Should Be a Part of Your Premium Content Strategy
If video doesn’t loom large in your marketing plans, it’s time to rethink your strategy. Video rules the world of premium content, with 78% of people who love videos watching weekly and 55% watching video daily. As a result, you’re not only missing out on the opportunity to increase reach
Why Every Business Owner Needs Premium Content to Establish Online Authority
It’s not uncommon for small business owners to produce content in bulk, figuring it is the most cost-effective way to improve SEO and brand awareness. However, it’s actually premium content you should be creating, focusing on quality over quantity. Premium content offers more value to readers, whether it is step-by-step